Press Release Copy Writing for New Home Communities' Publicity Campaigns

Call on Geo Walsh for total deadline reliability, on-strategy copy writing, and an easy-to-work-with attitude for ongoing publicy campaigns such as this sample, a press release for an urban new home community of lofts, condos and townhomes.

"Home of the Week Specials" Offer
April Move-Ins at City Place

Imagine stepping into the dynamic lifestyle of City Place at the virtual hub of Orange County – in only a few short weeks! It is possible, because a select number of the elegant urban homes at City Place will be completed sooner than expected and ready for April occupancy. In addition, many of these choice residences are being included in an exciting "Home of the Week Special" incentive program offering luxurious upgrades, no Homeowners’ Association dues for six months, and, for qualifying homes at The LOFTS, a convenient April move-in date. Home shoppers are encouraged to visit City Place today for complete details.

"Our exceptional Home of the Week specials are offered in each of City Place’s neighborhoods, The LOFTS live/work residences and the distinctive townhomes at The COURTYARDS and The PARK," said Robert Bisno, CEO of Bisno Development Co., LLC, developer of City Place. "Buyers will have access to a lifestyle like no other, surrounded by an amazing variety of shopping, dining, entertainment and cultural pursuits, and outstanding convenience to businesses throughout the region. They’ll also have their own upscale retail center within the community, including renowned restaurants such as Geisha House and McCormick & Schmick’s Seafood."

Pricing for each of City Place’s three residential enclaves start in the high $500,000s.

The LOFTS are modern live/work homes with 1 or 2 bedrooms with 2.5 baths and range from approximately 1,595 to 1,925 square feet. The ground level includes an at-home office or retail space and garage; main living areas are on the second floor; and a master suite is on the third level. Principle living areas feature soaring volume ceilings and chic roll-up window systems.

The COURTYARDS offer a wide choice of intriguing floorplans that range up to approximately 1,870 square feet and offer 2 or 3 bedrooms and up to 2.5 baths. Options include a dual master suite and a loft-or-bedroom option, tech center or office.

The PARK’s spacious townhomes offer interiors with 3 or 4 bedrooms, up to 3 baths, and a luxurious master suite on the entire third level. Floorplans range from approximately 1,819 to 2,494 square feet including a flexible 3-bedroom-plus-loft or four-bedroom option, and each include a direct-access 2-car garage.

To visit the City Place Sales Office, travel the I-5 Freeway north, exit on Main Street North, and turn right. Turn right on E. Memory Lane, where the Sales Office will be located on the ground floor of the office building on your right at 2677 N. Main Street. Convenient free parking is located in the surface lot adjacent to the building.

The Sales Office is open daily from 10 a.m. to 5 p.m. and Monday from 1 p.m. to 5 p.m. To learn more, please call (714) 953-1353, or visit